Tata’s new marketing strategy for nano will reduce it price up to 8-10%

Tata is going to reduce its cost regarding publicity for their new product like tata nano. It is one of the most awaiting cars of the year 2008. Tata motor is not interested to use more money to make ads and other publicity events. This will just increase the price of that product and ultimately the costumes have to pay the extra price due to that. This strategy is not used for the first time- other products in the auto industry also apply this to reduce their price. Tata nano is willing to launce in October 2008 by the company as a promise of the chairman MR. Ratan Tata. It is a dream project for the company to make a people’s car. Tata’s new marketing strategy for nano will reduce it price up to 8-10%. Advertising and other promotional cost increase it price up to 8-10% and due to the present rise in steel price - it is really difficult for the company to continue the Tata nano price at Rs. One lakh.

Audi A3 Cabriolet: whole soft roof takes just 25 seconds to remove

The soft roof of the car become a fashion for a holiday looks in you car. Soft roof are more attractive than metal roof and the whole roof takes just 25 seconds to remove. During parking the covering of roof is very importance for car safety.

There is two thing that works in your mind about Audi A3 Cabriolet. The first thing is that this car is continuing its position at the top level for a long time and the second thing is that it has a very attractive soft top. With that soft top it can easily change its looks. Five door Audi A3 was lunch at European market nearly five year ago. The customer’s demand for this car shows a steady increase. The length of the car is short and it takes less space for parking. The soft roof of the car become a fashion for a holiday looks in you car. Soft roof are more attractive than metal roof and the whole roof is takes just 25 seconds to remove. So don’t worry about the removing and covering problem. It takes less time to cover the soft roof again.

The whole process is a mechanical process and the more advance technology are used for the deployment of soft roof. When the roof is removed the car looks more sporty. During parking the covering of roof is very importance for car safety. A special sensor alert you during parking about the open roof.

THE AUTOMOBILE INDUSTRIES IN INDIA

The automobile industries in India have changed their strategic plan to face the growing demand of automobile industry outsourcing. Indian automobile industry shows successful performance as compared to the nearest Asian player – China. China is a larger car making process outsourcing country in the world as compared to India. Indian is showing a decent economic growth in the recent past decades and the educated skilled population is going to be India main key to success. Foreign auto manufactures are interested in investment of their money in car manufacturing under the guidance of foreign experts. The production level of the auto industry in Indian is increasing. The equality of production a piece of car is maintained by high quality experts. The local automobile component produces enhance the possibility automobile industry growing power in India. India has the capacity of producing more that 2 millions of car every year and the foreign investors are interested to invest their money in collaboration with local manufactures for better return. The recent trend of small cars encourages the middle class government employees and small business owns to switch from two wheelers to four wheelers. There is a high competition for catching the market share of small budget car buyers. The success of two wheelers production in collaboration with foreign investors gives confidence to the investment in four wheeler manufacture. India has a good prospect for massive designing and manufacturer technique of automobile production. All ready Indian huge massive skill labor population showed the potential using in manufacturing motorcycles. The question is that what the future of auto industries in India is. In the automobile industrial development strategies are developed by the policy makers with a visionary attitude. India owned world’s second large population. The income rate is not evenly distributed among the whole population. A large segment of new generations are getting economical freedom in internet using through the road.

India as Automobile outsourcing destination for car makers like Wilhelm karmann

India is going to an Automobile outsourcing destination for many luxury car manufactures around the globe. Local car brands tie-up with other top brand from Europe and USA and they modify their design and for international standard. Wilhelm karmann, the name is connected to all luxury car brand and they are willing to outsource their manufacturing division in India. Wilhelm karmann is largest car manufacturer of Germany. The company  is associate with many car model of BMW, VW Corrado, Ford Escort. Presently Wilhelm karmann’s New Model is Adudi A4 Convertible.

In India there is a huge opportunity for automobile industries. Indian row materials are world class and really world class industrial workers for automobile industry are available at low wages. India is now assembling some of the finest luxury cars for global auto market. High end sports car and luxury cars are assemble under elegant design of German based car designer, Wilhelm karmann. India will help the world top luxury manufactures to make there dream design for high end luxury car users. These cars will not comfortable for Indian road due to their high price, but the auto making outsourcing industry will surely benefited by multi million dollar auto outsourcing industry. India is not alone in this competition. Some other countries like Brazil and china are also inviting big car companies for outsourcing auto business. To get a high end services for Indian car business owners have to make a high competition regarding low costing.

We want More Space in Small car

Make the car smaller no problem, but it is necessary to increase the use of space in side with out any excuse of right technology. Old Leyland stalwart was one of the old est design of BMW. The BMW designer are always try to create more designs for their customers. Toyota Aygo is one of those models that can make much better looks for new model lovers. The interior of the car are going to more compact to make the car much smaller but powerful. The standard small cars are going smaller day by day. The van style cars are more spacey then other. The rear seats are more comfortable. We have to think about fuel economist car instate of a small car without enough space. We can use more prices for saving CO2 emission, of course if we think about the diesel version cars. The less amount of carbon dioxide emission per kilometer is important factor for a new small car. One rear side door can help in using the rear space. Too many doors are not liked by every one. The old four door cars are still a fashion for many designers. It is simple that the road side door is optional of many car that mover more that 100km/hr.

New mini Clubman is one of the finest designs for the rear seat passengers. It is small but more space is there. Another model in 4 doors model is Mazda Rx7 or windy miller van.

Tatas People car is made in West bangle

The Tata Nanos production plant is in west bangle. The Singur plant is going to produce 1 lakh car for common people. The plant is ready to produce 2.5 to 3.5 lakh per year. The The car first time lunch in Delhi Auto Expo 2008 on January 10th 2008.. Basically the dealer price is Rs. 1,00,000 but some other costing in this car are VAT, Auto Insurance and Road Tax. The Tata Nano project was started more than 4 years ago in 2004. The Tata Nano is the worlds lowest cost Car. Earlier Maruti 800 was known as people’s car. Now Tata Nano is going to replace this position form October 2008. Mr. Tata said west bangle government has given a good support to fulfill the dream project. The Singur plant is not only one option for producing this car model. There is some possibility for extension of the plant for exporting this car in global market and consequently a great employment generation is possible. It is the time to get retired for Mr. Ratan Tata and at this time the lunch of The Tata Nanos is a great memorable model for Mr. Tata. The Tata Nano has three variant models and 2 deluxe models with air condition system

GM Small Car for India in 2010

There is a high competition in the auto market to transform all two wheeler owner in to four wheeler owner. The effort from the TATA motors to innovated the smallest and cheapest car for a common Indian is now a now business plan for every car manufacturers.

The smallest cars are going the play a major role in the auto market in the next few years. In the last Delhi Auto Expo bring the glimpses of TATA nano. Now dreaming a about a car is not a fashion in India. So why the other will not share the profit pi from the low income groups’ car brand. The Bajaj Auto already show there light Car in that Auto Expo in Delhi. On the 17th march 2008 General Motors also announces their project for small car manufacturing. The small car will on road in two years. If Tata Motors’s Nano can do any magic in the market then some other will try to get some more competition. The GM Company said their car will be much lower than the Nano. The GM is not ready to say any thing about the direct rivalry with Nano. The customers for general motors have to wait another two year for this newest small car of India. In 2010, GM will come to play the game of mini cars. Indian Auto market is an export Hub for many car makers and GM is one of them. They are planning to increase their automotive business in Indian Auto market in the next couple of years.

India Yamaha Motor plus Mitsui for R&D

Japanese two wheeler company Yamaha is going do a joint venture with Mitsui & co. This will create a new name for Yamaha India and the joint venture will known as India Yamaha Motor Private Lt. This will result some large investment in R&D for Yamaha motorcycle in Indian market. Yamaha is not at the top in Indian four stock Motorcycle manufacturers. Any model of Yamaha brand is not eye catching for young generation. Yamaha have no impressive bestseller model in the recent year. There is lot of 2 stocks RX100 Yamaha Model which is currently not available in the Indian market. If the company brings it back in the show room, people will surely love it. The 2 stock motor cycles are out of the market because they are not environment friendly and mileage on not good at all.

 

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Volvo Sport cars in India

Volvo in India is known as a truck maker. There is a huge demand of Volvo trucks everywhere in India for any construction and logistic business. In the year 2009, one of the leading world car brands Volvo Car Corporation is going to launch their sport model in India. The new model is named as XC60. Volvo Xc60 giving more features for sport car lovers. This sport utility vehicle is a great collection in the sport collection. This is also another attraction of the last Geneva Motor show. The luxury of sport car in Indian market is not huge. We never see to many sport cars in Indian road.

Of course the sport cars are the equipped with most advances cutting edge technology in automobile techno development. The Volvo Car Corporation is expecting a good sale of their sport car in India. It is more likely a concept sport car.

Tata nano in the global auto market

Tata moter is seeking globalization of $2500 USD tata nano in the global auto market. The car is showing in the Geneva motor Show. It is world’s smallest and low budget car for every class. Tata nano is one of the significant dreams of Mr. Ratan Tata  and just help him to keep his promise. Here is some specification of this incredible small car.

Engine: 623 cc

 Max. Power: 33 horse power

 Fuel: Petrol

 Gears: no Gears

 
To catch the European auto market the launch of Tata nano in Geneva motor Show is a significant step. Tata motor is expecting an annual production of 2.5 million tata nano cars in the market.