Tata Harrier launched in January 2019 in India and in very first month company manage to sold 422 units of Harrier. The main rival for Harrier in terms of Power and Looks is Jeep Compass
Compass is getting good response from Indian market since launch so it is very difficult to change mind of peoples specially if they are Indians so TATA take this responsibility to provide a Indian Car to compete with Compass by launching Harrier and finally did it after getting sale figure of February 2019
TATA sold 1449 units of HARRIER whereas JEEP sold 1304 units of COMPASS
Top 5 Reasons to buy Harrier:
1. Engine:
Tata Harrier comes with max power of 138bhp @ 3750 rpm and max torque of 350 nm @ 1750-2500 rpm
Type : Kryotec 2.0L Turbocharged Engine delivers mileage of 16.7kmpl
2. Safety:
Harrier platform is derived from Land Rovers D8 Architecture and the Harrier is very heavy Car in its segment, Harrier is near about 100 Kg Heavier than Compass.
And after Nexon getting 5 Star rating at Global NCAP customers showing their trust in Tata Cars & this clearly shown in the sales figure of Nexon. (increasing every month)
3. Looks:
Harrier is like a HULK show on Roads, you just can’t ignore the Road Presence of Harrier.
Tata Harrier is first model to be designed on Tata’s 2.0 Impact Design Philosophy.
Harrier looks bigger in size than Jeep Compass.
4. Feature Loaded:
Multi Drive Modes
Rough Terrain Modes
JBL Powered Audio System
Aero Styled Parking Brake
7 inch MID
8.8 inch Infotainment system
Audi styled LED Indicators
ESP with 11 different functions
5. Price:
In terms of Price Harrier is very Pocket friendly in front of Compass, from where you think of buying Compass in that amount you easily bought top end model of Tata Harrier. So think twice before buying Compass.
Harrier Diesel Model Range lies b/w 12.69 lakh to 16.25 lakh
Compass Diesel Model Range lies b/w 16.60 lakh to 21.12 lakh (Manual Version)
*ex-showroom prices.
By Bharat Falswal & Team AWI.
